The Language Of Shop Signs English Language Essay

The Language Of Shop Signs English Language Essay In the current investigation, the phonetic scene will be built up as a field of sociolinguistic request. The emphasis will be on one part of urban language contact on composed medium: the language of Tunisian shop signs. This paper will likewise analyze the impact of such practice on youthful Tunisian individuals. The expansive goal is to examine the current status of English in connection and conversely with French and Tunisian Arabic. 1.2. Foundation Numerous examinations have been directed to explore the utilization of unknown dialects on private shop signs and shows (Dimova, 2007; Hasnova, 2010; McArthur, 2000; Stewart and Fawcett, 2004; Schlick, 2002). McArthur (2000) analyzed this sociolinguistic practice in Sweden and Switzerland, Stewart and Fawcett (2004) in northern Portugal, McGregor (2003) in Japan. Regular sociolinguistic examples are watched. This confirmations the significant impact of globalization on visual part of exchange. Researchers inspired by LL show contrasts in viewpoints. Some of them decide to contrast the discoveries between urban areas having a place with a similar nation; while others limit their examination to the shop signs that exist in a solitary city. The correlation between urban communities will be then attracted pending investigations. There are additionally researchers like Schlick (2000) and McGregor (2003) who restrict their overviews to look at the level of the utilization of remote terms on shop signs. Others like Dimova (2007) further investigate whether there is a connection between's the dialects utilized and sorts of shop. Method of reasoning The etymological scene is a piece of our ordinary experience and its significance as a social practice has been neglected by sociolinguists. The investigation of LL illuminates the semantic circumstance winning in a specific territory. Torkington ( 2009) keeps up that through an assessment of these practices that representative force relations might be uncovered (Torkington, 2009:123). This examination will at that point use LL as a stage for sociolinguistic investigation. Expected youthful perusers will be given voice through a poll investigating their mentalities towards the dialects utilized on shop signs when all is said in done, and English language specifically. The city is commonly known as a position of language contact. Tunis focus frames then an ideal field of examination. In addition to the fact that it is a spot for talk a spot where composed structures do exist. From a scholarly point of view, composing is of equivalent significance to the expressed mode. Open composed signs give helpful relevant data relating to the examined condition. They would assist the specialist with decoding the multilingual circumstance. Along these lines, the examination of the cityscape or one component thereof would give a one of a kind viewpoint on the concurrence and rivalry of various dialects and their contents, and how they associate and meddle with one another in a given spot (Backhaus, 2007:145). Language disposition among expected youthful perusers will be thought about. It will be explored to know whether visual interfaces impact language convictions of these individuals. This stems from the general presumption that more youthful age is intrigued by visuals. Alongside the examination of shop signs, language demeanor examination will ideally give a progressively significant image of the multilingual circumstance in Tunis. Conventional sociolinguistics is outfitted towards investigating parts of discourse, for example, articulation and emphasize, so as to decide how language assortments are communicated and spoken to inside networks. LL research (Backhaus, 2007; Gorter Shohamy, 2009), then again, looks at language in its composed structure. Its expansive target is to decide the level of multilingualism found on road signage in a particular zone. The current investigation will be not quite the same as point of reference sociolinguistic examinations that emphasis on communicated in method of a language or an assortment to the detriment of its composed structure. It will analyze contents showed on shop signs in Tunis. Writing survey This writing survey presents the idea of phonetic scene research according to sociolinguistics. It analyzes the likenesses between etymological scene and publicizing. It likewise talks about various exact examinations identified with one segment of LL: the language of shop signs. It at long last handles language perspectives corresponding to shop signs. 2.1. Etymological scene and Sociolinguistic: Sociolinguistics is the investigation of language according to society (Hudson, 1996). One of the key estimations of this field is the social setting where language is found out or utilized. Sociolinguists study language according to social factors, for example, age, sexual orientation, class, social separation, and societal position. They are additionally worried about recognizing the social elements of language and the manner in which they are utilized to pass on social implications. In any case, note that sociolinguistics centers around discourse to the detriment of composed type of language. The predisposition is shown even in the meaning of language. The language is the thing that the individuals from a specific culture speak (Wardhaugh, 2010:1). The investigation of open signage has risen probably in the seventies. Be that as it may, the term etymological scene was presented via Landry and Bourhis (1997). Semantic scene is additionally utilized reciprocally with the term cityscape in light of the fact that the standard of LL writing chooses urban open space as a position of examination (Coulmas 2009: 13). The LL research is for the most part engaging: it watches and records how language is really utilized. Coulmas (2009:14) characterizes LL research as the investigation of compositions on shows in the open circle. The constituents of LL are increasingly point by point in the meaning of Landry and Bourhis as follow: The language of open street signs, promoting bulletins, road names, place names, business shop signs, and open signs on government structures joins to frame the LL of a given region, area, or urban agglomeration(Landry and Bourhis 1997: 25; as refered to in Backhaus, 2007:9). Ben-Rafael et al (2006) discredit this definition as it comprises of writings that are just outside structures. They keep up that LL joins signs that are inside and outside open establishments or private organizations. Sociolinguistics and LL research have ongoing ideas. The two of them look to see how language is really utilized. They additionally center around urbanized settings as a position of examination. They might be then consolidated to investigate conveyance of dialects and assortments in the city. Language in open signage can be a prolific ground for sociolinguistic examination. The investigation of LL may even assistance the sociolinguist to more comprehend the nexus between language use in open signage and other social qualities like personality. 2.2. Shop signs as opposed to promoting An effective advertisement is required to achieve five capacities: standing out, telling enthusiasm, making want, and inciting activity (Vestergaard Schroder 1985:1, as refered to in Sandhya, 2000). In like manner, a business name is acceptable on the off chance that it prevails to grab the attention of the peruser, invigorates their longing to purchase merchandise from the shop. It's anything but an arbitrary utilization of words and articulations, but instead a workmanship that intends to grab the perusers attention. Retailers are positively mindful that language has a ground-breaking impact over individuals and their conduct. They attempt to be specific when naming their shops. They will in general use eye-getting expressions and word-triggers. Economy of words is additionally to be mulled over. Business naming resembles regular promotions, in that the language being used may not be right. Business names are then a type of show promoting. Be that as it may, this sort of advertisem ents has certain particularity. It doesn't embrace any prescriptive or standardizing way to deal with language use (Bhatia, 1987:35, as refered to in Thonus: 1991). 2.3. Anglicization of shop signs: With the developing enthusiasm for the idea of signage in open circle, there have seemed various fascinating articles with regards to different diaries, particularly in English Today. The majority of them center around English spread in condition space when all is said in done and on shop signs specifically. This spread is clearly because of the political and logical intensity of United States (Thonus, 1991). The intrigue of Anglo-American societies, way of life and qualities has additionally supported the status of English language around the world (McArthur, 2000). In Portugal, shop signs are for the most part monolingual; generally are in Portuguese and the bigger leftover portion is in English (10%) (Stewart and Fawcett, 2004: 57). Two striking highlights are portrayed in the previously mentioned examination. To begin with, the six researched urban communities are close to Spain, however Spanish words were never observed on any shop sign. Second, about 66% of English shop signs showed Snack bar. This shows the absence of innovativeness. The creators found that even stop finishes paperwork for the control of traffic in Portugal and those in United States are the equivalent. This discovers the across the board of English language in Portuguese shop signs, however in the general Portuguese scene. Indeed, even Post-Soviet states, similar to Uzbekistan, no longer view English language as the language of Western dominion yet a language of innovation and elitism (Hasanova, 2010:1). Hasanova (2010) inspected 97 shop signs dissipated in five areas in Bukhara, Uzbekistan. The quantity of shop signs in English (55.6%) is a higher priority than those in local dialects: Uzbek(17.5%) and Russian(24.7%). One may find this is irregular to the extent that English in not so much as a second language in the nation. As indicated by the creator, English language is richly utilized in shop signs since it is the most broadly learned unknown dialect in Uzbekistan. It is qualified to make reference to that English language show up on indications of stores as well as before bazaar secured slows down. The prevalence of English language is shown as far as recurrence and appearance. This is showed in non-English works that show up in little contents over the overhangs and marquees of the explored shop s. B

Marketing portion update for a Electronic Medical record Business plan Research Paper

Advertising segment update for an Electronic Medical record Business plan - Research Paper Example So as to check this, the foundation of medication proposed that EMR ought to be executed consistently in the business to improve the productivity of guardians. (Erickstad et al, 2011). Target Markets The assessment of the objective market must be led based on significant factors that basically characterize the attributes of the market to improve the accomplishment of advertising destinations that have been delineated in this arrangement. Geographic Segmentation †Domestic and International The most huge strategy for division which has been found throughout this exploration in connection with EMR is that of geographic division. Research by Accenture has anticipated that the nations that are destined to build their utilization of EMR are for the most part the Nordics, Australia just as Spain since they are as of now driving in adaption of the equivalent. Then again, the United States is relied upon to overwhelm even these countries in the utilization of Hospital based EMRs in befor e the year's over 2013. Expected Growth The previously mentioned showcase fragments that have been portrayed based on their area have shown changing degrees of development nonetheless, a comparative element in such manner is that each section is relied upon to extend despite the fact that, the degree of this extension may be unique and as per the improvement of the social insurance framework in the distinguished districts. The biggest potential objective markets are the emergency clinics updating their frameworks and joining EMR innovation; while the hazard is high, the prizes will undoubtedly be relatively high also. Also, enormous markets with huge development potential particularly in clinical help where the support is re-appropriates ideally by little players would give a favorable objective market to the EMR innovation both from a household and worldwide point of view. Qualities of Customers Since the objective market doesn't include the interest of individual shoppers, the sig nificant division factors for buyer markets, for example, segment, psychographic and conduct variables would be improper to apply completely nonetheless, standards of conduct recommend that the customer’s demeanor towards the item would be certain, with an availability stage at which they are educated about its latent capacity benefits and comprehend the advantages of the item. Absolute Market Valuation The development pattern in residential and global markets for EMR infers that the market estimation of every one of the distinguished districts is going to increment in coming years which is a positive sign for the organization. As indicated by inquire about based computations and market evaluations the potential estimation of the market for EMR in the United States presently remains at a faltering $17 billion. This figure has been gotten from earlier counts which detailed the market an incentive to be $15.7 in 2010. Thusly, comparable perceptions are normal for nations, for e xample, Australia and Spain. In any case, swelling rate, swapping scale vacillations and outer factors, for example, charges must be considered before showing up at solid figures. All out Company Revenue The company’s responsibility to the customer is the arrangement of a great item and our commitment isn't constrained to the conveyance and establishment of the item yet it additionally stretches out to a broad time of administration. The essential expenses of EMR that the customer will cause once a request for the item is put are isolated among the accompanying classifications:

3 Tips for Managing Money in the Gig Economy

3 Tips for Managing Money in the Gig Economy 3 Tips for Managing Money in the Gig Economy 3 Tips for Managing Money in the Gig EconomyIf youre not budgeting your money properly and building up your savings, you could end up struggling to make it from one paycheck to the next.As you’ve likely heard, participation in the gig economyâ€"short-term contracts, temp work, freelancing, and the likeâ€"is exploding. Recent studies estimate that 25 to 30 percent of all workers have done some form of independent work in the last month.There is no one type of gig workerâ€"they span all ages, genders, races, and levels of socioeconomic status. Some people rely on gig work because they cannot find full-time traditional employment that pays the bills. Other gig workers don’t want to find traditional, preferring the flexibility and control that gig work provides.Whatever your reasons for getting into gig work, the challenges it poses cannot be overlooked. Workloads are often unreliable and paychecks may be unsteady, which means proper money management is of the utmost importance.Due t o the work’s inherent unpredictability, gig workers can be vulnerable to risky loan products such as no credit check loans and bad credit loans. These short-term loans are often called payday loans because they are marketed as cash advances on paychecks for when money gets tight at the end of the monthâ€"a real concern for many gig workers.These loans may seem like a “band-aid” option for a gig worker trying to make ends meet while they chase down a paycheck or struggle to scrape together enough paying jobs. But between their sky-high interest rates and hidden fees, these loans can be more like a debt trap recipeâ€"and they are better avoided if at all possible.How do you avoid short-term, high-interest loans? We’re glad you asked. The trick is stellar money management, and we have a few financial tips specifically designed for gig workers.1. Define necessities.Everyone needs a budgetâ€"a way to track money in and money outâ€"but it is even more important for folks with fluc tuating monthly income, like gig workers. According to Jacob Dayan, CEO and co-founder of  Community Tax (@communitytaxllc) and  Finance Pal, “the first step to creating a budget based on a fluctuating income is to know what expenses you absolutely need to cover each month.” These are expenses related to things like housing, groceries, bills, and transportation.Marina Babaian, the founder and CEO of Mbridge Consulting Groupâ€"a woman-owned business and consulting firm that provides accounting, payroll, and business management services to start-ups, small, and medium-sized businessesâ€"agrees.She recommends eliminating all unnecessary expenses, including subscriptions (sorry Netflix!), to make sure you have a really good fix on what you actually need to spend. “A monthly or even weekly budget is needed to understand what your necessities are,” she says. Once those are mapped out, the trick is to spend accordingly.After your necessary expenses are covered, Dayan suggests worki ng “some savings into your budget as well, no matter how small.” He recommends a technique called the 50/30/20 rule: “50 percent of your income for necessities, 30 percent for discretionary spending, and 20 percent for savings.”It may seem unnecessary or difficult at first, but building a cushion will help in the future when an unexpected expense or lull in work crops up.2. Save for taxes.Don’t forget another key expense: taxes. “When you are self-employed,” explains Dayan, “you don’t have the ‘luxury’ of your taxes being automatically deducted from each paycheck.” You have to pay them all yourself, usually in quarterly installments. Additionally, without the help of an employer paying a portion of your taxes, you’ll be covering the whole burden yourself.This means you’ll likely owe the IRS and your state more taxes than you are used to. Dayan recommends setting aside a full “25 to 30 percent of your income so that when it comes time to pay your taxes, it’s already taken care of and you won’t have to worry about where the money is coming from.”Earlier this year, the IRS announced plans to “focus on self-employment tax compliance.” According to an audit they did, the agency found that noncompliance from gig workers contributed $69 billion to the annual tax gap, which is the difference between taxpayers owe and what they actually paid.Dayan suggests opening a separate bank account that is specifically for your taxes. That way, you won’t accidentally spend the money you need to pay your tax bill and end up owing the IRS even more money in fines. If you save too much, then you’ll have a bit left over to put in savings for that inevitable rainy day.3. Maintain or build good credit.“It is essential that while working in temp jobs your credit remains good,” says Babaian. “If times get tough, youre going to need good credit to give you some flexibility.” Good credit is essential to get the best terms on installment l oans, such as auto loans, mortgages, and personal loans.A 2017 poll by Upwork found that paycheck instability led 63 percent of full-time freelancers to dip into savings at least once per month (compared to only 20 percent of full-time non-freelancers). But what if you’re one of the 51 percent of workers who don’t have much in the way of savings?You may turn to something like a credit card if you can qualify for oneâ€"and that is all well and good if you can keep up with the payments. If not, credit card debt can start impacting your credit score, which will make it even harder in the future to find financial products that you qualify for. Credit card debt, by the way, is at a record highâ€"the average American holds a balance of more than $6,000.“If youre struggling to pay off your credit card balances,” says Babaian, even paying “one dollar over the minimum balance requirement will keep your credit rising.”Short-term solutions may be especially appealing to young peopl e who haven’t had time to establish good credit and may already have a sizable chunk of debt in the form of student loans. This is a big concern for a lot of gig workers, seeing as 47 percent of all millennials work in the gig economy, according to that same Upwork poll.At the end of the day, it’s important that gig workers manage their fluctuating income wisely. This means having a good fix on your necessities and creating a budget, making sure you stay on top of your taxes, and trying to maintain or improve your credit as best you can.To learn more about managing your money, check out  these other posts and articles from OppLoans:Save More Money with These 40 Expert TipsHow to Raise Your Credit Score by 100 PointsBuilding Your Financial Life: Budgeting for BeginnersEmergency Funds Are Important: Here’s How to Start Building OneDo you have a personal finance question youd like us to answer? Let us know! You can find us  on  Facebook  and  Twitter.  |InstagramContributorsJacob Dayan is the CEO and Co-Founder of  Community Tax, LLC (@communitytaxllc) and  Finance Pal, LLC. He began his career in Wall Street New York at Bear Stearns working in the Financial Analytics and Structured Transactions group. He continued to work in Wall Street until early 2009. When he then left New York and returned to Chicago to be with his family and pursue his lifelong dream  of self-employment. There he co-founded Community Tax, LLC followed by Finance Pal in late 2018.Marina Babaian is the founder of  Mbridge Consulting Group and its lead CPA. She has a diverse background working with highly regulated fintech companies, global start-ups, corporations, and dozens of public and private organizations. She began her career in the start-up sector and has risen to become a leading subject matter expert in that world. Being an alumnus of Woodbury University, she’s taken an unconventional approach to traditional accounting practices through innovation and creativity. Working with various industries and companies, Marina discovered what many companies lack and that is a proper infrastructure and fundamentals needed to help a company become scalable due to the high cost and low resources. She has bottled her success to a science and has formed the Mbridge Consulting Group to solve this problem.

Childhood Memories in Nikki-rosa by Nikki Giovanni Essay

The poem, â€Å"Nikki-rosa† written by Nikki Giovanni, an African American poet, who was born in 1943. During the sixties, she emerged as a black poet whose militancy during the civil rights movement made her immensely popular. In 1968, she published the poem â€Å"Nikki-rosa†. In the poem â€Å"Nikki-rosa†, she uses her childhood as the basis of this story. Nikki-rosa communicates through her childhood memories, the belief that white people and black people have fundamentally different ideas about wealth and happiness. That white people and black people see their personal life experiences differently. Wealth for black people is love, family, and togetherness; not tangible items. The sense of community and acceptance was more valuable than having even an†¦show more content†¦There is no verse in the poem, but there is a rhythm that emerges when read aloud. The author uses a negative, positive pattern throughout the majority of the poem, which, accentuate s the differences between her positive feeling about the memory, vs. the white author’s perception of the memory. The author uses tone and images throughout to compare and contrast the concepts of â€Å"black wealth† and a â€Å"hard life†. The author combines the use of images with blunt word combinations to make her point; for example, â€Å"you always remember things like living in Woodlawn with no inside toilet†. This image evokes the warmth of remembering a special community with the negative, have to use outdoor facilities. Another example of this combination of tone and imagery is â€Å"how good the water felt when you got your bath from one of those big tubs that folk in Chicago barbecue in†. Again the author’s positive memory is of feeling fresh after her bath combined with a negative, the fact that it was a barbecue drum. The author uses the notion of the â€Å"whole family attended meetings about Hollydale† again to reiterate not just the importance of the family, but the community itself and its importance in the culture. The community is a part of what the author calls â€Å"black love†, which is part, of the poem’s intention. â€Å"Black love† meaning that being together, having joyous holidays together, a sense of community and supporting each other is equivalent to wealth. All of the imagesShow MoreRelatedBlack and White Peoples Contrasting Ideas About Wealth and Happiness Depicted in the Poem Nikki-Rosa713 Words   |  3 PagesIn the poem â€Å"Nikki-Rosa† by Nikki Giovanni, the poet communicates through her childhood memories her belief that white people and black people have fundamentally different ideas about wealth and happiness. Along with her words, she uses structure, tone and imagery to convey her belief that white people and black people see their personal life-experiences differently. Wealth for black people is love, family, and togetherness, not tangible items. A sense of community and acceptance of one another areRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 PagesE SSAYS ON TWENTIETH-C ENTURY H ISTORY In the series Critical Perspectives on the Past, edited by Susan Porter Benson, Stephen Brier, and Roy Rosenzweig Also in this series: Paula Hamilton and Linda Shopes, eds., Oral History and Public Memories Tiffany Ruby Patterson, Zora Neale Hurston and a History of Southern Life Lisa M. Fine, The Story of Reo Joe: Work, Kin, and Community in Autotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made: Politics and Culture in

U.s. National Debt, And Overseas Outsourcing - 1853 Words

It has become increasing undeniable that the process of globalization is present, and a strong force in the international market. â€Å"Globalization†, according to the Merriam-Webster dictionary, is defined as, â€Å" the development of an increasingly global economy especially by free trade, free flow of capital, and the tapping of cheaper foreign labor markets†. Before the start of the 1990’s, the United States had little competition in the international marketplace, and was as strong as ever. Globalization has opened the international market to cheap land and labor outside the United States. Corporations and businesses have outsourced many jobs from the United States labor markets, at the expense of United States labor. One of the biggest questions facing America today is if it is ready for Globalization. I believe that we are not ready for a variety of reasons, but there are a few that stand out in my mind. 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Report on Prime Bank Free Essays

string(218) " the credit proceeds to dispatch the required goods the buyer and after that, has to present the documents evidencing dispatching of goods to the negotiating bank on or before the stipulated expiry date of the credit\." CHAPTER-SIX SERVICES OFFERED BY FOREIGN EXCHANGE DIVISION 5. 1 Meaning of Foreign Exchange Foreign Exchange means exchange foreign currency between two countries. If we consider ‘Foreign Exchange’ as a subject, then it means all kind of transactions related to foreign currency. We will write a custom essay sample on Report on Prime Bank or any similar topic only for you Order Now In other wards foreign exchange deals with foreign financial transactions. H. E. Evitt defined â€Å"Foreign Exchange† as the means and methods by which rights to wealth expressed in terms of the currency of one country are converted into rights to wealth in terms of the currency of another country 5. 2-Activities of foreign exchange: There are three kinds of foreign exchange transactions: Import. Export. Remittance. 5. 3 Local Regulations for foreign exchange. Foreign exchange transactions are being controlled by the following rules regulations: ? Foreign Exchange regulation act 1947. ? Bangladesh Bank issues foreign exchange circular from time to time to control the export, import remittance business. ? Ministries of commerce issues export import policy giving basic formalities for import export business. ? Sometime CCIE issues public notice for any kind of change in foreign exchange transaction. Bangladesh bank published two volumes in 1996. This is compilation of the instructions to be followed by the authorized dealers in transitions related to foreign exchange. 5. 4 Parties involved in Documentary Credit: The parties are: ? The Issuing Bank, ? The Confirming Bank, if any, and ? The Beneficiary. ? The Applicant, ? The Advising Bank, ? The Nominated Paying/ Accepting Bank, and ? The Transferring Bank, if a ny. i. Importer – Buyer Who applies for opening the L/C. ii. Issuing Bank – It is the bank which opens/issues a L/C on behalf of the importer. ii. Confirming Bank – It is the bank, which adds its confirmation to the credit and it is done at the request of issuing bank. Confirming bank may or may not be advising bank. iv. Advising / Notifying Bank – is the bank through which the L/C is advised to the exporters. This bank is actually situated in exporters country. It may also assume the role of confirming and / or negotiating bank depending upon the condition of the credit. v. Negotiating Bank – is the bank, which negotiates the bill and pays the amount of the beneficiary. The advising bank and the negotiating bank may or may not be the same. Sometimes it can also be confirming bank. vi. Paying / Accepting Bank – is the bank on which the bill will be drawn (as per condition of the credit). Usually it is the issuing bank. vii. Reimbursing bank – is the bank, which would reimburse the negotiating bank after getting payment – instructions from issuing bank. 5. 5 IMPORT: Under the import policy of Bangladesh the Importer has get the valid Import Registration Certificate (IRC) from the Chief Control of Import Export (CCIE). 5. 5. 1- Letter of credit: Letter of Credit means any arrangement whereby a Bank (the issuing Bank) is committed (on behalf of the buyer/applicant) to pay certain amount at the seller’s disposal under some agreed conditions. 5. 5. 2 – Types of documentary credit: Documentary credit may be of three types. †¢ Revocable credit. †¢ Irrevocable credit. †¢ Add confirmed credit. Revocable credit: This type of credit can be cancelled or amended at any time by the issuing Bank without prior notice to the seller. It is not now in use. Irrevocable credit: This type of credit can’t be cancelled or amended by the issuing Bank without the agreement of parties concerned thereto. All the credits issued in our country are of irrevocable nature. Add confirmed credit: When a third Bank provides guarantee to the beneficiary to make payment, if issuing Bank fail to make payment, the L/C is called confirmed L/C. In case of a confirmed L/C a third Bank adds their confirmation to the beneficiary, to make payment, in addition to that of issuing Bank. Confirmed L/C gives the beneficiary a double assurance of payment. 5. 5. 3 Special documentary credit. There are some other special documentary credits that are given below: †¢ Revolving credit. †¢ Transferable credit. Back- to- Back credit. Revolving credit: Which provides for restoring the credit to the original amount after it has been utilized. Transferable credit: If the word ‘Transferable’ incorporated in an L/C, then the L/C is transferable. The first beneficiary can transfer transferable L/C to second beneficiary. But second beneficiary cannot transfer it further to another beneficiary. Back -To- Back credit: The Back To Back is a new credit opened on the bases of an original credit in favor of other beneficiary; under this concept the seller of the first credit offers it as security to the issuing Bank for the assurance of the second credit. The beneficiary of the back-to-back credit may be located inside or outside the original beneficiary’s country. 5. 5. 4 Operations of Documentary Letters of Credit: The following five major steps are involved in the operation of a documentary letter of credit: ? Opening. ? Advising. ? Amendment. ? Presentation. ? Settlement. Opening of Letter of Credit: Opening of letter of credit means, at the request of the applicant (importer) issuance of a L/C in favour of the beneficiary (exporter) by a Bank. The Bank, which open or issue L/C opening Bank or issuing Bank. L/C Advising: Advising through a Bank is a proof of evident authenticity of the credit to the seller. The process of advising a credit consists of forwarding the original credit to the beneficiary to whom it is addressed. Before forwarding the advising Bank verify the signature (s) of the officer (s) of the issuing Bank ensure that the terms condition are not in violation of existing exchange control regulation the other regulation relating to export. If credit is transmitted via telex, advising Bank will match the test used in the telex. Amendment of Credit: Parties involved in a L/C, particularly the seller and the buyer, cannot always satisfy the terms and conditions in full as expected due to some obvious and genuine reasons. In such a situation, the credit should be amended. Presentation of Document: The seller being satisfied with the terms and conditions of the credit proceeds to dispatch the required goods the buyer and after that, has to present the documents evidencing dispatching of goods to the negotiating bank on or before the stipulated expiry date of the credit. You read "Report on Prime Bank" in category "Papers" After receiving the entire document, the negotiating bank then checks the documents against the credit. If the documents are found in order, the bank will pay, accept or negotiate to the issuing bank. The issuing bank also checks the documents and if they are found as per credit requirements, either effects payment, or reimburse in the pre-agreed manner. Lodgment: If import documents found in order, it to be made entry in the bill register and necessary voucher to be passed, putting bill number on the documents, these processes is called lodgment of the bill. Since the documents stay at this stage for a temporary period i. . up to retirement of the documents, the process is called lodgment. Bank must lodge the documents immediate after receipt of the dame, not exceeding seven (7) Banking days, following the day of receipt of the documents. Retirement of Import documents: When the importer releases the import document from the Bank by acceptance/cash payment or under post import Bank finance it is known as retirement of the import document. Refusal Notice: After examination, if the documents become discrepant, issuing Bank will through the refusal notice to the negotiating Bank with seven Banking days. Settlement: Settlement means fulfilling the commitment of issuing Bank in regard to effecting payment subject to satisfying the credit terms fully. This settlement may be done three separate arrangements as stipulated in the credit. 5. 6 Import Financing: The post import finance extends the import credit in the following forms: ? PAD (Payment against documents). ? LTR (Loan against trust receipt). ? LIM (Loan against import merchandise) 5. 6. 1 Payment Against Document (PAD): PAD Loan is created upon lodgment of import documents. This Loan is created for 21 days -the time being the tolerance for taking documents for the importer. If after 21 days the documents are not taken by the importer, the Bank may sell the imported goods to recover the given amount. 5. 6. 2 Loan Against Trust Receipt (L. T. R): Under this, Loan is allowed only to first class importers. Here only on the basis of trust without paying the Bank anything or a partial amount, the importer takes the documents. Then importer is allowed 60-90 days time to make payment. 5. 6. 3. Loan Against Imported Merchandise (LIM): Advance (Loan) against the security of merchandise imported through the Bank may be allowed either on pledge or hypothecation of goods, retaining margin prescribed on their Landed Cost, depending on their categories and Credit Restriction imposed by the Bangladesh Bank. Bank shall also obtain a letter of undertaking and indemnity from the parties, before getting the goods cleared through LIM Account. 5. 7 Export Under the export policy of Bangladesh, the exporter has to get the valid export registration certificate (ERC) from chief controller of export import (CCIE). The ERC is required to renew every year. The ERC number is to be incorporated on export Form other paper connected with exports. 5. 7. 1-Receiving the letter of credit: After getting contract for sale, exporter should ask the buyer for L/C clearly stating terms condition of export payment. 5. 7. 2 – Procuring the materials: After knowing that the L/C has opened in his favor, the next step for the exporter is to set about the task of procuring or manufacturing the contracted merchandise. If the exporter has to procure the raw materials from another supplier (local or abroad) he has to open Back-to-Back L/C. 5. . 3 -Back-to-Back L/C: Back-to-Back L/C is one type of L/C, which is opened against lien on a valid export L/C. It is opened for inland abroad as well. Bank will supply the following papers/documents for opening a Back-to-Back L/C: ? L/C application form. ? LCA form. ? IMP form. ? Charge document papers. The above papers must be completed, filled signed by the party thereto. The party will submit the entire filled document along with application in printed form of the designated Bank. Which is also an agreement between applicant the Bank. Procuring the materials: After making the deal on having the L/C opened in his favor, the next step for the exporter is to set about the task of procuring or manufacturing the contracted merchandise. 5. 8 Export Financing An exporter is one who exports the goods to another customer whether in domestic country or in abroad. In exporting the stipulated goods he may require financing. So export financing may be required at two stages. Pre shipment credit. Post shipment credit 5. 8. 1 Pre shipment credit: Pre shipment credit is the credit, which is given to finance the export activities of an exporter for the actual shipment of goods. The purpose of each credit is to meet the working capital needs from the procuring of raw materials to the transportation of goods for the export the foreign country. Before sanctioning of that credit the Bank takes into consideration the credit worthiness, export performance of the exporters together worthiness all other information required for sanctioning the credit in accordance with the existing rules regulations. Pre shipment credit takes the following forms: ? Export cash credit (Hypothecation). ? Export cash credit (Pledge). ? Export packing credit. ? Back-to-Back letter of credit. Export cash credit (Hypothecation): Under this arrangement the Bank sanction the Loan to the first class exporter because there is no security against this Loan. The letter of hypothecation creates a charge against the merchandise in favor of the Bank but neither the ownership not the possession is passed to it ( Export cash credit (Pledge): Under this arrangement the Bank advance Loan to exporter against pledge of raw materials or exportable goods. The exporter surrenders the physical possession of goods under Bank’s effective control till the payment of dues to the Bank as security. If the exporter does not able to pay the Loan the Bank can sell the exportable goods to recover the amount. ( Packing credit: Under this arrangement credit facilities are extended against security of Railway receipt/Steamer receipt/Truck receipt/Vessel receipt, evidencing transportation of goods to the port for shipment of the goods in addition to the usual charge documents lien of export letter of credit. This type of credit is sanctioned for transitional period from dispatch of goods to negotiations of export documents. It is mainly given for payment of factory salary wages. ( Back to back letter of credit: Under this arrangement the Bank Finances export business by opening a letter of credit on behalf of the exporter who has received a letter of credit from the overseas buyer but not the actual manufacturer or producer of these exportable goods. Since the second letter of credit is opened on the strength of backed by another letter of credit, it is called â€Å"Back to back† credit. The need for a back-to-back letter of credit arises because the beneficiary of the original letter of credit may have to procure the goods from actual producer who may not supply the goods unless the Bank guarantees its payment. . 8. 2- Post Shipment Credit: There is a time gap between export of the goods and realization of the proceeds. So exporter may require finance in that period to continue his business. So Bank may finance against export documents ensuring the following: 1. Export documents comply the credit terms. 2. Party’s past performance is satisfactory. 3. Any other security in ca se of export under contract. 5. 9 Foreign Remittance Foreign remittance means remittance of foreign currencies from one place/person to another place/person. In broad sense, foreign remittance includes all sale and purchase of foreign currencies on account of Import, Export, Travel and other purposes. However, specifically foreign remittance means sale purchase of foreign currencies for the purposes other than export and import. PBL performs the remittance function with different countries. It maintains the foreign remittance in the following form: Foreign Demand Draft. Inward Outward. 5. 9. 1 – Foreign Demand Draft (FDD): A foreign demand draft is a negotiable instrument issued by a Bank drawn on ther Bank with another country the instruction to pay a certain amount to the beneficiary on demand. Remittance through demand draft may be inward or outward. 5. 9. 2 – Inward Remittance Inward remittance refers to the extent where the Bank makes payment to the client against foreign demand draft. Bank will make payment to the client by verifying the, test number, and signature of the authorized officer. Two forms as prescribed by Bangladesh Bank are used for purchase of Foreign Currencies such as. EXP Form: Remittances received against exports of goods from Bangladesh are done by form EXP. Form C: Inward remittances equivalent to US$2000/- and above are done by Form† C†. However, declaration in Form C is not required in case of remittances by Bangladesh Nationals working abroad. 5. 9. 3 – Outward Remittance It refers to the extent where by the Bank issues foreign demand draft. The Bank charges TK. 300 per Demand Draft. Two forms are used for Outward remittance: IMP Form: All outward remittance on account of Imports is done by form IMP. T. M. Form: For all other outward remittances form T. M. is used. 5. 9. 4 -Collection of foreign currency instruments: To collect proceed of Foreign Instrument following procedures to be maintained: 1. Receive instrument with deposit slip. 2. Affix crossing stamp of the Bank. 3. Entry in the register putting IBCA number. 4. Affix endorsement â€Å"pay to the order of any Bank or trust company, prior endorsement guaranteed†. 5. Instrument to be sent to adjacent correspondents. 5. 9. 5 Miscellaneous Services given by this Department: |Student |Students who are desirous to study abroad can open file in the bank. By opening this file, bank assures the | |File |remittance of funds in abroad for study. |NRIT |‘Non –resident Investors’ Taka Account is an account by which Non-resident Bangladeshi can deposit foreign | |Account |currency for | | |investment in security of stock exchanges. For such accountholders, 5% of primary shares are reserved. | |F. C. |Foreign Currency accounts are opened in the names of Bangladeshi nationals or persons of Bangladeshi origin | |Account |workin g or self-employed in abroad and are maintained as long as the account holders’ desire. |NFCD |Stands for Non-resident Foreign Currency Deposit Eligible | | |Persons may open such accounts even after their return to Bangladesh, within six months of their arrival. | |RFCD |Stands for Resident Foreign Currency Accounts Persons ordinarily resident in Bangladesh may maintain foreign | |Accounts |currency accounts with foreign exchange brought in at the time of their return to Bangladesh from visit | | |abroad. Balance of such accounts is freely remittable to abroad. CHAPTER-SEVEN PROBLEMS OPPORTUNITIES Problems and opportunities of prime bank limited are discussed through the sowt analysis which is given below: SOWT Analysis: By analysing the Bank’s performance, I get the following Strength opportunity, weakness and threat (SOWT). Strength: It has well reputation in the market Not engaged in unfair business practice. Officers are highly educated. Executives are highly qua lified and experienced. Bank has many attractive deposit schemes. Well-furnished and Air-conditioned Bank. Efficient management practice in the Bank. Faster (T24) software is under implementation. In Singapore there is a PRIME EXCHANGE HOUSE. In CAMEL rating Bank achieved as No. 1 Bank. Percentage of bad loss is very significant (prox. 2%) Membership with SWIFT. Good Banker-customer relationship. Weakness: Deposit is lower than advance. Long-term credit is not sufficient. Small market shares in Banking-business. In present time Bank facing liquidity problem. Daily basis interest on deposit offered by other banks. Existing PCB software does not fulfill all requirement Opportunities: Can increase the credit scheme. Can increase the advertising of the Bank. Private Banks becomes more reliable to local public. Govt. as banned some ‘Jatiya Sanchaya patra’. Threat: There are many competitors in the market. Competitors have more deposit. Govt. imposes tax and VAT on profile. Govt. pressures to reduce interest rate. CHAPTER –EIGHT CONCLUSION RECOMMENDATION Conclusion: Bank is the largest organization of mobilizing surplus domestic savings. Attractive Savings Schem es are offered by PBL such as Contributory Savings Scheme, Monthly Benefit Deposit Scheme, Special Deposit Scheme, Education Savings Scheme, Fixed Deposit Scheme, Prime Bank Money Scheme, Prime Bank Insured Fixed Deposit Scheme as well as different accounts to save money. Schemes are designed concentrating in different purposes to help the fixed income group people to help in need. Bank-Officials are also whole-hearted and dedicated to serve their customer with utmost care. Credit Management policies and techniques used in PBL at present no doubt is comparable to international standards. The officials follow the policy very strictly. They are choosy and conservative in sanctioning loan. The proposal is thoroughly scrutinized by the loan sanctioning authority. The total function of the credit division is monitored periodically. The bank’s classified loan to the total Advance is very low. Management and others related to Prime Bank are trying to formulate new services and products. PBL always try to increase foreign exchange through import, export and remittance. This bank always conceives amicable behaviour with exporters and helps them in their business activities as a trustee friend. It encourage importer to import goods in legal procedure and provide financial assistance for doing business smoothly. This bank contribute to our economy in a great deal by transacting remittance from different countries. Keeping this thought in the management’s mind they made different deed with several foreign banks in abroad to collect money from our service holders and remit it to our country through this bank. In Singapore bank open a â€Å"PRIME EXCHANGE HOUSE† to help our people who employed in that country. Recommendation: Prime Bank Ltd. is one of the most potential Banks in the banking sector. It has a large portfolio with huge assets to meet up its liabilities and the management of this bank is equipped with the expert bankers and managers in all level of management. So it is not an easy job to find out the drawbacks of this branch. I would rather feel like producing my personal opinion about the ongoing practices in Motijheel Branch. For the improvement of the service the following measures should be taken: ? Providing more industrial loans: It seemed to me that the bank having a large amount of deposit is not encouraging the large scale producers that much of long term industrial loans to accelerate the economy as well as to help the economy to solve unemployment problem. ? Ensure Proper Division of manpower In The Desk: There is lack of division of manpower in the branch. Therefore every body has to handle every type of banking services. This decreases the level of performance of the personnel, though it reduces monotonousness. But lack of division of manpower hampers the discipline of working environment. So customers are to wait for some time for the desired service, which is contrary to the Baking’s objective. ? Development of Human Resources: Human resource is another sector for the branch to be developed urgently. Human resources, in the branch, need to be equipped with adequate banking knowledge. Majority of the human resources must be having basic knowledge regarding money, banking, finance and accounting. Without proper knowledge in these subjects, efficiency cannot be optimised. Bank can arrange training program on these subjects. ? Ensure Proper Maintenance of Files: Prime Bank Ltd. gives personalized services. All the officers have to give concentration to the customers, while doing this they cannot properly maintain the customer files. In many cases, application forms are not properly filled up and documents are not properly filed. Every staff should try to reduce these irregularities. ? Ensure Proper Maintenance of Office Premises: Motijheel Br. is supposed to be very neat and clean and well decorated. But sometimes it loses its glamour. The facility staffs are not regular in their duties and files and papers are kept here and there by the officers during the busy hour. This habit must be changed. Moreover, the sitting arrangement is very insufficient comparing with the number of customers. So Motijheel Br. Of PBL must pay attention to this issue. ? Ensure Proper Communication System and Maintenance of Machineries: Most of the time the branch’s computers remain out of order and it is also true for the photocopiers. Attention should be given on proper maintenance of phone, computer, fax machine and photocopier. Ensure Sufficient Forms and Brochures: There are always shortages of application forms, brochures, etc. in the branch. These Forms and Brochures must be maintained in sufficient quantity. Otherwise, customer service will be hampered ? Offer Some Loan and Deposit Scheme Exclusively for The Premium Customers: All the lending and savings packages offered to the Premium cu stomers are same as offered to the general customers, excepting the waiver of service charges for Premium Ones. Prime Bank Limited should try to introduce more attractive lending and savings scheme to its Premium customers to create more business for the Bank. The Bank can pay more attention to this segment of customers, as it is the most solvent group from which income can be generated if the package is designed properly. ? Implement T24 software more quickly: Bank’s implementation of T24 software and data migration activities should continue more quickly because day to day overhead cost increases for that purpose. ? More Gifts and Discounts for The Marginal Customers: Premium Customer should be offered occasional gifts and discounts, which can make the Premium Service more attractive and keep consumer delight. The interest rates on several loan and deposit schemes should be differentiated for the Premium customers Reference By: Peter Rose. By: L. R. Chowdhury. Consultation with the Following Persons ? Iftekher Uddin, SAVP and In-Charge of General Banking Division Motijheel Br. PBL. ? Mohammad Faruq, SAVP and In-Charge of Foreign Exchange Division. Motijheel Br. PBL. ? A. K. M. Jan-e ALAM,AVP; and In-Charge of Credit Division Motijheel Br. PBL. ? Hafizur Rahman Mollik, FAVP; Supervisor of L/C opening. Motijheel Br. PBL. ? Afzalun-Nnhar,FAVP. General Banking Division,Motijheel Br. PBL. Arif Hasan Khan, EO, Credit Division, motijheel Br. PBL. ? Mohammad Abdul Matin; Principal Officer, Credit division, Head office ,PBL. ? Masum Mahmud Baqui, Principal Officer, Corporate Banking, Head Office, PBL. ? Fahmida Sultana, Officer; General Banking Division, Motijheel Br. PBL. ? MD. Rashedul Hasan Khan, Joiner Officer, General Banking Division. Motijheel Br. PBL. ? Khaleda Farhana, Jonier Officer, Gene ral Banking Division; Motijheel Br. PBL. ? Zahid Hasan; Junior Officer; Accounts Section; Motijheel Branch; PBL. ———————– Issuing Bank (Bangladesh) Advising Bank (India) Reimbursing Bank (Japan) Negotiating Bank (India) How to cite Report on Prime Bank, Papers

Special Senate Committee on Senate Modernization free essay sample

Individuals must meet the constitutional qualifications. The constitutional requirements for the job remain. You have to be at least 30 years old, be a Canadian citizen and own property worth at least $4,000, as well as at least $4,000 in other assets. Nominees will have to show they can bring an independent and non-partisan perspective to the Senate. (Canadian Press, 2015). Unlike the House of Commons, the Senate has no power in the decision to end the term of the prime minister or of the government. Only the Commons may force the prime minister to tender his resignation or to recommend the dissolution of Parliament and issue election writs, by passing a motion of no-confidence. Thus, the Senate power in the government is very limited.One of the duties of the Senate is to represent the interests of Canadas regions, provinces, territories, and minority groups. Seats in the Senate are distributed to give each major region of the country equal representation. We will write a custom essay sample on Special Senate Committee on Senate Modernization or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The Senate works together with the House of Commons, assumes a role in Canadas administration. Any bit of government legislation must be endorsed by both the House of Commons and the Senate for it to end up as lawThe Senate has 105 appointed members divided among the provinces and territories as follows:Alberta, British Columbia, Manitoba, and Saskatchewan: 6 seats eachOntario: 24 seats and Quebec 24 seatsNew Brunswick and Nova Scotia: 10 seats eachPrince Edward Island: 4 seatsNewfoundland and Labrador: 6 seatsYukon, Northwest Territories, and Nunavut: 1 seat eachStanding in the Senate:Independent Senators 41Conservative Party of Canada 33Liberal Party of Canada 12Non-affiliated 5Vacant seats 14Total 105(Senate of Canada, 2018). A mandate of the SenateThe mandate of the Senate is to review, amend and either reject or approve bills passed by the House of Commons. The Senate works together with the House of Commons and assumes a role in Canadas administration. Any government legislation must be endorsed by both the House of Commons and the Senate for it to end up as law. No bill can become law until it has been passed by the Senate.Senators also study social, legal and economic issues through their committee work. The committees job is to give skilled thought to a bill. The Committees can influence the action of the government. In some cases, the Senate committees assist the citizens of Canada by bringing public awareness and clarification of some complex issues. The Senate basically creates a forum for the expression of views. A great example of this is Bill C-210. This was a private members bills that wanted to change the lyrics of O Canada to make them gender neutral. As all Canadians are aware; this was a heated debate all across Canada.

17 Best Fine Arts Colleges in the US

17 Best Fine Arts Colleges in the US SAT / ACT Prep Online Guides and Tips If you’re interested in attending a fine arts college, your college search may be trickier than the average student's. It’s relatively simple to compare standard undergraduate degree programs, but fine arts schoolscan be so different: they have different specialties, different facilities, and different curricula. How do you know which fine arts colleges are the best, and how do you know which ones would be good fits? I’ve taken the first step for you by compiling a list of some of the topfine arts colleges and bachelor's programs in the country. Each one offers something a little different, making this ranking list a bit more unique (and a bit more interesting) than your average college ranking list. Because it’s difficult and perhaps unhelpful to give these schools a definite ranking on this list, I’ve separated them into school type. I’ve also prepared some strategies for figuring which schools best meet your own personal needs. But before all that, I’ll answer a more basic question: what is a fine arts college, exactly? What's a Fine Arts College? Put simply;a fine arts college is a school that educates students in the visual or performing arts. These schools offera couple of different degree options: Bachelor of Fine Arts: If you get a BFA, or Bachelor of Fine Arts, the majority of your undergraduateeducation willconsist of practical studio work instead of more traditional lecture or discussion classes. For example, a typical BFA program might have students in fine arts courses 2/3 of the time and general education courses 1/3 of the time. Bachelor of Art: aBA, or Bachelor of Art, is the most common undergraduate degree - most people with BAs didn't study fine arts. If you choose this type of degree program, it just means that you'll take more general education courses than if you chose a BFA. For example, you might spend 1/3 of the time in fine arts courses and 2/3 of the time on general liberal arts studies. Once you choose your degree type, you'll most likelyhave to choose an arts specialty. This is like a major that helps you hone in and excel within a particular field or area. Many fine arts colleges have a wide variety of specialties to choose from, including acting, musical theater, ceramics, computer animation, creative writing, dance, sculpture, and drawing (just to name a few). The standard fine arts schoolonly offers degree programs that focus on, well, fine arts. But you can also getthe BA in fine arts, or even a BFA, at some liberal arts colleges or universities.I'll present the top degree programs at both fine arts colleges and other colleges and universities in the following rankings list. How Are These Schools Ranked? Fine arts colleges are generally either specialized stand-alone institutions orprograms embedded within a larger university. Because fine arts programscan come in various forms, they’re a bit difficult to compare - they’re not necessarily standardized.So,I used a combination of aggregated ranked lists and industry opinions to compile a list of the top fine arts colleges in the country. Because colleges thatspecialize solely in fine artsare pretty different fromlarger, liberal arts universities, I separated the schools into lists based on this distinction. Once I separated them into these two groups, I arranged them in alphabetical order. Although there are a few stellar, stand-out institutions (which I make note of at the beginning of each section), fine arts schools rankings are difficult to standardize because they can offer such different resources to students. Because of this, I encourage you to look for schools that best fit your own artistic goals and preferences when considering these lists. As for the actual factors deciding whether I included a school on this list? I considered things like quality of facilities, program faculty, alumni network, industry opinion, aggregated ranking lists, and program offerings. If you're interested in any of the schools listed below and want to get admissions stats, just click the school name. Let's get to the rankings! Fine ArtsSchools I imagine you'll be moving way beyond primary colors at any of these schools. The following schools are primarily dedicated to art and design education. The real standouts here - the schools that tend to be ranked at the top of lists year after year - are the Rhode Island School of Design, School of the Art Institute of Chicago, and the Savannah College of Art and Design.You may notice when you review the list that these schools tend to be relatively larger than some others, with a wider variety of program offerings. California College of the Arts This school is primarily dedicated to educating students in the arts. It offers 21 undergraduate programs in fine arts, including an "individualized major" option for students who may have extremely niche interests. California College of the Arts alsoretains strong faculty members and supplements the offerings of core educators with a rotation of visiting artists, designers, and writers. Finally, the student-faculty ratio is an impressively low 8:1. Degrees offered: BA, BFA Read more about CCA's undergraduate offerings Maryland Institute College of Art Maryland Institute College of Art offers 16 different art majors, including several interdisciplinary options like "interactive arts" and "interdisciplinary sculpture." In addition to these options, students also get to choose from a wide range of studio concentrations. The school's faculty includes 219 professional artists, designers, art historians, poets, and writers. The student-faculty ratio stands at a low 10:1. This school is particularly strong in graphic design, painting, and drawing, so it may be a good option for students who wish to pursue any of those artistic concentrations. Degree offered: BFA Read more about MICA's undergraduate offerings Pratt Institute At the Pratt Institute, students can choose from degrees in Art Design Education, Digital Arts, Film, Fine Arts, and Photography. The school also offers several associate's degrees in fine arts if you're not sure whether you want to commit to a bachelor's program. Overall, this institution is ranked consistently well for their fine arts, design, and studioprograms. Degree offered: BFA Read more about fine arts at the Pratt Institute Rhode Island School of Design The Rhode Island School of Design, or RISD, is one of the most well-known and well-celebrated fine arts schools in the country. It offers16 undergraduate majors and state-of-the-art facilities and tools. RISD prides itself on providing students with opportunities towork collaboratively with faculty mentors. And the faculty it retains are impressive - many are renowned artists like Chris Van Allsburg, a famous children's book illustrator. One of RISD's most impressive appeals, though, is its location: Providence is one of the most artisticallycultured cities in the country. Degree offered: BFA Read more about RISD's programs RISD also comes with free natural inspiration. Savannah College of Art and Design SCAD is one of the most prestigious art and design institutions in the countryandhas an impressive variety of fine arts specializations for undergraduates. Students can get a degree inalmost anything you can think of, including animation, visual effects, fibers, and furniture design. The school also has an impressive faculty and alumni network, a big plus when it comes time for applying to grad school or jobs. Degree offered:Depends on your specialization Read more about SCAD's fine arts programs School of the Art Institute of Chicago The School of the Art Institute of Chicago is one of the largest art schools in the US. Because of its size, it can offer some more unique specializations, including things like art therapy, time arts, and visual communication. Ithas over 550 faculty members, which might make it easier to find a professor or mentor who shares your interests and passions. Finally, this school is affiliated with one of the best art museums in the country. Degrees offered: BA, BFA Read more about SAIC's program offerings The New School The New School is primarily dedicated to the arts; it offers many flexible degree programs to artistically-inclined students. ItsBFA program in fine arts is offered through the Parsons School for Design in NYC. Degree offered: BFA Read more about The New School's fine arts program Fine Arts Programs at Other Colleges Universities What could be more fun than a studio course? Some strong fine arts programs aren't offered at art-specific institutions, but instead through art departments at colleges or universities. The real standout on this list isYale,which offers one of the best art programs in the country as well as a top-notch general education. These options arelikely better for students who are seeking more of a balance between a fine arts education and a general or liberal arts education. Columbia University Columbia offers a prestigious fine arts program that's located in the heart of the art world: New York City. The program boasts a long list of notable alumni and faculty members, which means it's easier for students to make and develop professional and personal connections in the field. Students who attend Columbia's School of the Arts can concentrate in Drawing, Painting, Sculpture, Photography, Printmaking, or Video. Degree offered: BA Read more about Columbia's fine arts program Cornell University Cornell offers a BFA program at its School of Art, Architecture, and Planning. The program emphasizes artistic training, contextual preparedness, critical thinking and expression, practical understanding of the contemporary art world, and sustainable practice. Because of the program's broad aims, you may get more of a liberal arts spin with this BFA. Degree offered: BFA Read more about Cornell's fine arts program CUNY Hunter College Hunter College offers a program that’s geared towards students who want to work professionally as an artist, particularly if they want to go on to grad school. This is a â€Å"fifth-year† program that gives students aprolonged, intense focus on studio practice, contemporary art, and theoretical issues - this extra year might help give you an extra boost in the professional world. Degree offered: BFA Read more about Hunter's fine arts program. Princeton University Princeton's Program in Visual Arts combines a liberal arts education with a fine arts education. Students can take courses in a range of subjects, includingpainting, drawing, graphic design, media, sculpture, photography, filmmaking, and film history criticism. Degree offered: BA Read more about Princeton's fine arts program Alfred University Alfred’s College of Ceramics provides an education that combines visual fine arts, design, and the science of ceramics, glass, and materials. It's more specialized than many of the other fine arts schools on this list, but an awesome choice if you’re interested in working with any of the above materials. Degrees offered: BFA, BS (in art history) Read more about Alfred's fine arts program Alfred: A great place for potters Tufts University A joint School of the Museum of Fine Arts and Tufts BFA program means you get the benefits of a top liberal arts education in combination with studio art training. Students are fully enrolled at both schools, with access to resources offered by both institutions. This program is a good option for students who prioritize flexibility: the studio curriculum is entirely elective, so you can pick and choose the courses that most interest you. Degree offered: BFA Read more about the SMFA/Tufts program UCLA UCLA, one of the best public schools in the US, is also home to one of the country's best art departments. Students encouraged to explore different mediums to discover the best way to express themselves, making this program pretty flexible. Courses are offered inpainting and drawing, photography, sculpture, ceramics, art theory, and new genres. Degree offered: BA Read more about UCLA's fine arts program. University of Pennsylvania UPenn offers an undergraduate fine arts program through its school of design. Its fine arts educationblendsstudio practice, seminar courses, and interactions with visiting artists and professionals. Degree offered: BA Read more about UPenn's fine arts program Williams College The art department at Williams is one of the largest at the prestigious liberal arts college, and the department itself shares space with the Williams Museum of Art. The school itself is pretty small, so the majors offered are broad and limited in number - they include art history, studio art, and art history practice. Degree offered: BA Read more about the fine arts program at Williams Yale University Last but not least, the School of Art at Yale offers a variety of art and media courses. It's also one of the top-ranked MFA programs in the country,which points to the strength of the school. The faculty ishighly lauded - most of them have been published and/or awarded for their work. Finally, the facilities themselves are sure to impress, as students have access to art galleries, a silk screening print shop, photo labs, several theaters, and a digital media center. Degree offered: BA Read more about the fine arts program at Yale How to Choose the Right Fine Arts Program These tips will help you think about which schools might be best for you. In order to be successful in a fine arts program, you should strive to make sure that the school closely matches your needs. Fine arts programs are often pretty small - you’ll be doing a lot of studio work, and will be collaborating closely with peers and faculty. Because of the collaborative nature of the work you'll be doing, it's important that you feel comfortable with the program, students, and faculty. Before you settle on target schools, here are some factors to consider when thinking about what schools may be right for you. Program Specialties and Curriculum If you work pretty exclusively with a specific medium, you’ll want to attend a school that has extensive resources available so that you can work with that medium. For example, if you work with ceramics you might not want to focus your attention on Columbia University because Alfred might be a better fit. Alternatively, if you’re open to exploring different artistic mediums, you might seek out a more flexible program - like the one Williams College offers, for example. Faculty You'll want to find a school with qualified faculty who can serve as knowledgeable mentors. Look into whether schools retain faculty members whose work you’re interested in. You might also consider whether a school brings in fresh and exciting faces via visiting artist programs. Finally, check out the student to faculty ratio: is it low enough that you’re confident you’d get individual attention? Location A big part of a degree in fine arts will often be working in the art world via internships. Is the school located somewhere that will facilitate these internships, or have programs that will help you get internships in art and cultural centers? Notable Alumni If you’re impressed with aschool’s alumni network and number of successful grads, that’s a good sign. This indicates that it'll be easier for you to make and utilize professional connections through the school. What's Next? If you're artistically inclined but aren't dead-set on a fine arts program, you should check out our list of the top 10 art schools in the US - these might offer a bit of a broader scope than the schools listed above. If you want to end up on the west coast, you'd probably be interested in our list of the top art schools in California. To prepare the best fine arts application possible, you definitely need to read about how to prepare a stellar art portfolio. Finally, you'll want to be able to pay for all of this, right? Check out the top art scholarships in the US. Want to improve your SAT score by 160 points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

China & Me & Confusion essays

China & Me & Confusion essays The day after the American plane bombed the Chinese embassy in Yugoslavia, our core teacher took one whole period telling us how bad the United States was, and how we should never bow down to them. Every student in my class including myself was furious. One year after, the tragedy was written in our textbook. I read the passage about the evilness of the United States to my uncle with anger and patriotism on the phone. He said nothing, just sighed. That year, he was in America. A few years later, I was in Canada, a completely different world that turned my beliefs completely upset down, and put me into total confusion. Living in Canada has made me look at the world from a different perspective. When I was in China, my teachers and the news were my only two sources of politics. In other words, I only knew what the Chinese government wanted everyone to know. In the past, I always thought Tibet was just a one of Chinas provinces, it was trying to be separated from us, and Dalai Lama was the bad person who caused it. The idea had never budged in my mind, until the day I received my world religions textbook. On the timeline of the chapter of Buddhism, it clearly stated that, 1989 CE Dalai Lama receives Nobel peace prize. I was shocked. Why would an evil person who was trying to separate brothers of the same family like him receive a peace prize? Was the world crazy? After I read Dalai Lamas profile, another sentence shocked me even more-the Chinese took complete control of Tibet. What did they mean by took complete control? They were apart of us! They were in control the whole time! I knew some Canadians believed that China invaded Tibet, but I never could have thought that it would be included in a textbook. More sense came into me after. This was a Canadian textbook, unlike Japan, Canadians should not falsify it, but if they did not, did that mean they were telling the fact? And China invaded Tib ...

Biology DB 5 Essay Example | Topics and Well Written Essays - 500 words

Biology DB 5 - Essay Example Support is a function that is mainly conducted by the stem, and for this reason a yam is modification of a normal plant. Botanically yams are in the family of monocotyledonous referred to as Dioscoreaceae and genus Dioscorea. The main reason as to why they are grown is because of their tuber or storage organs. The root cortex of a yam as compared to that of a corn is huge, which enables it to store sugar, starch and other substances. Casparian strip, which is water-impermeable strip of waxy material situated in the endodermis does not control uptake of minerals into the xylem as compared to other plants such as corn plants. This is because most of the minerals are stored and retained in the root, which functions as a stem. Yam as a plant can be said to support leaves because a stem is absent, the anatomy of yam as a plant can be said to be a modification of other standard plant. Animals and animal products are beneficial to human beings for different purposes other than for food. Animal products are highly beneficial in production of materials for clothes. Pigs are essential in production of valuable products such as suede for manufacture of clothes and production of shoes. Cattle produce leather which is sourced from the hides in the animal skin. The leather is used in the manufacture of clothes, shoes, purses, wallets and car upholstery. Feathers from poultry especially from geese and ducks are important in stuffing down clothes such as pillows and jackets. Sheep is a great source of wool that is used in processing yarn for knitting socks, shirts and other different cloths. Rabbits are a source of far used in knitting socks, yarn and other types of clothing. The most important benefit of animals is medicinal applications. Animal products have been tested methodically as a source of drugs especially in modern medicine. For instance, a snake venom is used as an

Criminal Profiling of Satanic Followers Research Paper - 1

Criminal Profiling of Satanic Followers - Research Paper Example   Ã‚   However, from the law enforcement perspective, it is not easy to classify a criminal activity as a satanic crime and, thus, reduce an investigation only to the suspects who claim to be Satanists (Lanning, 89). To start with, while there are several criteria that can help law enforcement officers to classify a crime as satanic, none of them is reliable enough to clearly define such a criminal activity. To start with, while some argue that the presence of certain symbols, such as inverted crosses, pentagrams, or 666 makes a crime satanic, from the law enforcement perspective â€Å" unless there is a legal-valid perspective for doing so, police have no authority to seize any satanic or occult paraphernalia they might see during the search (Lewis, 2001). The symbols or signs have no any significance for the investigation unless they prove a criminal activity. If a victim includes a Satanic symbol when describing the instruments or a location of the crime, then the symbol can se rve as an evidence. However, many cases reveal that despite the presence of certain symbols in the possession of the offender, the crime had no Satanic relation.   Ã‚  Ã‚  Ã‚   Furthermore, signs, symbols, and rituals cannot always be interpreted clearly as their meaning may change over time, place, and circumstance (Lewis, 2001). As an example, a swastika can represent either prosperity and good fortune, or Nazism and anti-Semitism, or – currently – hate, paranoia, and adolescent defiance. Especially in cases involving dabblers, teenagers, and other self-styled Satanists, who give the symbols their own meaning, the analysis of symbols and signs may only have a limited application.   Ã‚  Ã‚  Ã‚  Ã‚   There are also cases of offenders leaving satanic symbols on the crime scene deliberately in order to make the crime look â€Å"satanic† and, thus, confuse the investigators. Thus, when law enforcement officers investigate alleged satanic crimes, they need to be objective fact finders (Lanning, 89). While law enforcement officers need to be trained to recognize the possible investigative significance of satanic symbols, rituals, and paraphernalia, it is impossible for one person to know the meaning of all the symbols and rituals of every spiritual belief system. Therefore, symbols cannot be used to clearly classify a law enforcement problem as a satanic activity (Kennedy, 2006).

International Expansion Strategy of McDonalds

International Expansion Strategy of McDonalds Globalization has made the globe considerably smaller. States lines have turned into practically a divider separating certain regions of a massive unitary community. Businesses are the one that are highly affected by this occurrence. The virtual closeness of states has made trade and commerce an international event. Together with these advances, the key standards of business are similarly taken into account. The discussions in this paper shall involve an analysis of the international expansion strategy utilized by a multinational company. In this case, the situation surrounding McDonalds will be taken into consideration. The following annotations and propositions employed in the following discussions are to be supported by claims on journals and academic pieces that address international expansion strategies and international marketing theories. II.BACKGROUND The modest beginnings of McDonalds in Illinois turned out to be among the main brand names in the international scene. It has been synonymous to what is widely-accepted the fast-food concept. The company operates over thirty one thousand stores all over the world to date. It was one of the first to perfect the concept of fast service in the food industry in its early days of operations in 1955. Given that the products of the company are mainly western in character, its operations has also expanded to the Asian region. The first McDonalds store operated in Hong Kong in 1975. The first shop operated at Paterson Street in Causeway Bay. Up to this data, the functions of McDonalds in Hong Kong covers over two hundred restaurant chains spread in the whole of Hong Kong alone. In the rest of the globe, it operates thousands of store franchises that functions autonomously. III.PESTLE ANALYSIS Pestle is an analysis of the external macro environment in which a business operates. According to (2008), pestle stands for political, economic, social, technology, and environmental factors. A. Political Factors The international operations of McDonalds are highly influenced by the individual state policies enforced by each government. (2001, 705) For instance, there are certain groups in Europe and the United States that clamor for state actions pertaining to the health implications of eating fast food. (2005) They have indicated that harmful elements like cholesterol and adverse effects like obesity are attributable to consuming fast food products. On the other hand, the company is controlled by the individual policies and regulations of operations. Specific markets focus on different areas of concern such as that of health, worker protection, and environment. All these elements are seen in the government control of the licensing of the restaurants in the respective states. For instance, there is an impending legal dispute in the McDonalds franchise in India where certain infringement of rights and violation of religious laws pertaining to the contents of the food. The existence of meat in their menus in India is apparently offensive to the Hindu religion in the said market. There are also other studies that points to the infringement of McDonalds Stores with reference to the existing employment laws in the target market. Like any business venture, these McDonalds stores have to contend with the issues of employment procedures as well as their tax obligations so as to succeed in the foreign market. B. Economic Factors Organisations in the fast food industry are not excused from any disputes and troubles. Specifically, they do have their individual concerns involving economic factors. Branches and franchises of fast food chains like McDonalds has the tendency to experience hardship in instances where the economy of the respective states is hit by inflation and changes in the exchange rates. The customers consequently are faced with a stalemate of going over their individual budgets whether or not they should use up more on these foreign fast food chains. (2004) Hence, these chains may have to put up with the issues of the effects of the economic environment. Particularly, their problem depends on the response of the consumers on these fundamentals and how it could influence their general sales. In regarding the operations of the company, food chains like McDonalds tend to import much of their raw materials into a specific territory if there is a dearth of supply. Exchange rate fluctuations will als o play a significant role in the operations of the company. As stated in the paragraph above, McDonald stores have to take a great deal of consideration with reference to their microenvironment. The companys international supply as well as the existing exchange rates is merely a part of the overall components needed to guarantee success for the foreign operations of McDonalds. Moreover, it is imperative that the company be cognizant of the existing tax requirements needed by the individual governments on which they operate. This basically ensures the smooth operations of the McDonalds franchises. In the same regard, the company will also have to consider the economic standing of the state on which they operate on. The rate at which the economy of that particular state grows determines the purchasing power of the consumers in that country. Hence, if a franchise operates in a particularly economically weak state, hence their products shall cost higher than the other existing products in the market, then these franchises must take on certain adj ustments to maintain the economies of scale. C. Socio-Cultural Factors Articles on the international strategies of McDonalds seem to function on several fields to guarantee lucrative returns for the organisation. To illustrate, the organisation improves on establishing a positive mind-set from their core consumers. McDonalds indulge a particular variety of consumers with definite types of personalities. ( 1994) It has also been noted that the company have given the markets such as the United Kingdom, an option with regards to their dining needs. (2005) pointed out that McDonalds has launched a sensibly valued set of food that tenders a reliable level of quality for the respective market where it operates. Additionally, those who are aged just below the bracket of thirty-five are said to be the most frequent consumers of McDonalds franchises. ( 2005) The multifaceted character of business nowadays is reflected in the harsh significance of the information on the subject of the existing market. This procedure is essentially identified in the field as market research. (1997) Information with regards to the appeal and potential fields of the market would double as obstructions to the success of the company if this area of the operations is neglected. In the case of McDonalds they establish a good system in determining the needs of the market. The company uses concepts of consumer behaviour product personality and purchasing decisions to its advantage. ( 1998) It is said to have a major influence on the understanding of the prospective performance of the organisation in a particular market. (2000) D.Technological Factors McDonalds generates a demand for their own products. (2006) The companys key tool for marketing is by means of television advertisements. There are similarly some claims that McDonalds are inclined to interest the younger populations more. The existence of play spots as well as toys in meals offered by the company shows this actuality. ( 1995) Other demonstration of such a marketing strategy is apparent in the commercials of they use. They employ animated depictions of their characters like Grimace and Hamburglar. Other advertising operations employ popular celebrities to promote their products. The like has become endorsers for McDonalds worldwide loving it campaign. Moreover, the operations of McDonalds have significantly been infused with new technology. Elements like the inventory system and the management of the value chain of the company allows for easy payments for their suppliers and other vendors which the individual stores in respective markets deal with. The integration of technology in the operations of McDonalds tend to add value to their products. Basically, this is manifested in the improvements on its value chain. The improvement of the inventory system as well as its supply chain allows the company to operate in an international context. E. Legal Factors There has been the recurrent bellowing in opposition to the fast food industry. This has similarly made McDonalds apply a more careful consideration on their corporate social responsibilities. On the whole, this addressed the need of the company to form its corporate reputation to a more positive one and a more socially responsible company. ( 2005) The reputation of McDonalds is apparently a huge matter. Seen on the website of the company, it seems that they have acquired strides to take in hand the key social censures that they have been berating them in the past decades. The company has provided their customers the relevant data that they need with reference to the nutritional substances of their products. This is to attend to the arguments of obesity charged against the products of the company. In the same way, the consumers provided freedom in choosing whether or not they want to purchase their meals. This is tied up with the socio-cultural attributes of the market on which they operate. For instance, operations in predominantly Muslim countries require their meat to conform to theHalalrequirements of the law. In the same regard, those that operate in countries in the European Union should conform to the existing laws banning the use of genetically modified meat products in their food. Other legal concepts like tax obligations, employment standards, and quality requirements are only a few of important elements on which the company has to take into consideration. Otherwise, smooth operations shall be hard to achieve. F. Environment The social responsibilities of McDonalds on the state are influential to the operations of the company. These entail accusations of environmental damage. Among the reasons why they are charged with such claims is the employ of non-biodegradable substances for their drinks glasses and Styrofoam coffers for the meals. (1997) Several civic groups in Hong Kong have made actions to make the McDonalds franchises in Hong Kong aware of the rather copious use of Styrofoam containers and the resultant abuse of the environment. (1997) further indicated that in 1995, McDonalds Hong Kong went over the Styrofoam used by both Australia and the United States combined. IV. CONCLUSION Debatably, the most significant contribution of this generation is the combination of globalization and internationalization in the businesses sector. Developments in the international setting have an effect on the more particular factors in the operations in individual organisations. Alterations could take placer and require intense modifications to the operations such that it could have an adverse effect on the entire structure of the company. However, as indicated in the arguments and comments in this paper, this could be acquired by setting a certain level of flexibility in the organisation. This level of flexibility is basically acquired through the acquaintance of both the internal and external environment of the company. Even though McDonalds may have been deemed as demigod in the fast food business in the international scene, what it preserves as revealed in its processes is the need for flexibility. The slight changes that take place in the market have an effect on the operations of the business in any case. This denotes that having the information on the effects of these alterations swiftly provides these fast food industry giants to take fine-tuning actions on their acts and still preserve their market position. As implied in the introduction of this paper, the markets of nowadays manifest a cutthroat rivalry with the individual competitors, recognized brands or otherwise. Hence, any business in spite of the muscle of the brand name or the size of its reserves could not afford any failures in their individual markets

Huawei Research Essay

The purpose of this report is to find out how Huawei positioned in the industry of mobile phone. We went through all Huawei’s background, offering, purpose, market contexts and understanding the business operations of Huawei. We also analyse and evaluate what marketing strategies and marketing mix to help them hold their position in such competitive industry. After understanding the concept of the marketing strategies, we investigate that the marketing segmentation and the targeting strategies which Huawei used to position itself in the market. We use it to compare and explain why the Huawei choose the strategies in promoting their products. After investigating the Segmentation, Targeting and Positioning (STP) marketing strategies, we have done our further report with the concept of the marketing mix as known as the 4Ps – Promotion, Pricing, Products and Place. After the identification and discussion of marketing mix, we found out that Huawei is facing some problems and we come up with our ideas, recommendation and suggestion how Huawei can overcome these current concerns and further concerns. Huawei enterprise has segments into different markets which are carrier network business, enterprise business and consumer business. However, Huawei is targeting more towards the consumer business and it segments the market into two parts again which are low income group and high income group. According to the segment variables, Huawei’s products are mainly targeting on low income consumers as Huawei is producing low price smartphones which are affordable by the target groups. Huawei’s positioning as the world’s third smartphone enterprise and known as the world’s largest telecoms operators offering global equipment, operational services and manufacturing electronic communications devices. Huawei enterprise is in the position of low price and personal used entertaining smartphones. INTRODUCTION Overview, Company background, Company’s offering, Purpose Huawei Technologies Co. Ltd. is a Chinese leading ICT provider, which was founded in 1987 September by the Ren Zheng Fei, the company’s president and the ex-People’s Liberation Army engineer, established in ShenZhen, China. Huawei is a private firm that owned by its own employees. Huawei is the leading telecommunications equipment manufacturing supplier and was ranked among the top three globally in mobile phone industry. The vision of Huawei is to enhance people’s lives through communication. While their mission is to focus on their clients’ market challenges and desires by providing better ICT solutions and services in order to consistently produce maximum value for clients. Huawei’s core values have been divided into customers first, dedications, continuous improvement, openness & initiative, integrity and teamwork. (Huawei, 2014) Market contexts, Use of concepts and Theories Market contexts help firm to analyse and get more personalized and relevant marketing contents. Market context is also known as SWOT. Information shown below is the Strength, Weakness, Opportunity and Threat (SWOT) of Huawei. ( Huawei,2014) (1) Strength: Huawei invested a huge amount in R&D, having wide vision and experienced sales organisation to help them in emerging markets and the cost advantage. (2) Weaknesses: Lack of awareness and experience outside telecom, the margin pressure due their low price products. (3) Opportunities: Their business models are all towards cloud and have huge data solutions. (4) Threats: Many competitors are entering these developing markets. Company planned their marketing strategies with 4Ps, which includes product, price, promotion and place. Huawei have produced low-cost smartphone to its low-income target. As its production base is in China which has low labour cost, hence Huawei could enjoy the cost advantage. Besides, Huawei is using the selective distribution strategy and also e-commerce distribution channel to sell their products. Last but not least, Huawei promotes their products by making advertisement, having exhibitions and also making a slogan that could make their low-price products well-known and recognized. BODY 1 Concepts of STP Market Segmentation is a marketing strategy that involves dividing a broad market into subsets of consumers with different requirements, characteristics or behaviors that might involve various marketing tactics to deal with. Corporations can identify the bases and develop the profiles of the resulting segments. Segmentation : Marketing segmentation is divided into four which are geographic, demographic, psychographic and behavioral segmentations. Geographic segmentation segments the market into geographical parts to perform a company determine whether it should operate in one or a few or all the areas that geographically vital to the consumers’ needs. Examples: Nation, city, density. Demographic segmentation is the most common segmentation method for segmenting consumer groups because needs also related to the demographic elements. Examples: age, income, race. Psychographic segmentation is classification of customers with regard to different characteristic. Examples: lifestyle, personality, core values. Behavioural segmentation can filters consumers into groups according to their knowledge, attitude, habit or response to a product. Examples: occasion, benefits and user rates. Targeting: Targeting is the process to help companies to filter and select potential customers to plan marketing strategy and develop a more specific tactic to reach the amount of expected sales. There are 3 general tactics in targeting the market: Undifferentiated targeting is the strategy that the company has a very competitive product that might monopolize the market and don’t need differentiate consumer group. Concentrated targeting is the company has a very strong data and company know which consumer group they should aim and let them become more competitive in the market. Multi-Segment targeting is the technique used to focus two or more well researched consumer groups so  can develop different strategies. Positioning: Positioning is improving the awareness, perceptions and impressions of consumers. Positioning can be a really efficient instrument to tempt consumers. Companies can utilize the concept of positioning and differentiation to identify themselves by bringing the distinctive value and benefits to consumers and become more competitive. BODY 2 Market Segmentation Carrier network business, enterprise business and consumer business are the three core business segments that divided by Huawei enterprise. The first segmentation which is carrier network business is mainly emphasizing on telecommunications operator and services worldwide. In order to achieve this, Huawei develop various wireless network products, at the same time they offer consistent experiences and effectives solutions to their customers. Secondly, enterprise network business mainly serves government, public utilities and enterprises customers. It provides great efficiency to ICT solutions, hardware equipment and services which include network infrastructure, cloud computing, and enterprise information solutions. Huawei aims to become one of the leading global mobile phone brands by 2015. As the results of it, the third market segment develops and manufactures consumer product, for example mobile broadband devices, home devices, smartphone, and related applications. The enterprise highly focuses on fulfilling consumers’ needs and wants. Above are generally three business segmentations that Huawei enterprise focuses on. However, to meet the assignment question requirement, Consumer Business segment is interpreted in more detail forms as below. Segmentation Income Segmentation Psychographic Segmentation Behavioral segmentation Income Level Social Class Lifestyle Benefit sought High-income Upper and upper-middle Luxury Uniqueness, brand image, deliverability and relevant Low-income Working and lower-middle Economy Desirability, deliverability and relevant Based on demographic segmentation, Huawei sorted it’s customer to low-income segment and higher income segment. As a relative new comer in smartphone market, Huawei have already captured the attention of low-income segment customers (Segmentation A), who are earning relative low income and stands at the working or lower-middle of social class. This segment has a normal or economy lifestyle and they emphasize more on the value of money. While in segmentation B, who has higher income or work as supervisor and above. They are standing on the upper or upper-middle of social class. Hence they are having a luxury lifestyle, which focus more on the uniqueness or appearance. Targeting According to research firm Gartner, smartphones’ share of worldwide mobile phones sales in year 2012 went up 12.3 percent every year from 26.6 percent in 2011, driving overall mobile sales consistently as feature phones showed  a decline in demand. However, smartphones market is rapidly well structured, in order to capture the consumers’ eyes and able to compete with others well-known brand, Huawei enterprise firstly decided to target one significant segment to enter the smartphone market. Target lower-income segment: From the demographic segmentation, Huawei targets at low-income segment consumers. As a new-comer of mobile device market, Huawei started its business at lower-end market segment. More than half of those Huawei phones were sold to people with household income of $35,000 or less, a low income segment.(NPD, 2012) Huawei succeeded in its smartphone business is due to the aggressive lower-end pricing, said Neil Shah, analyst of wireless device strategies at Strategy Analytics. The production cost is lower than other smartphone brand, and the company set it’s smartphone product at lower price, it directly attract those low income consumers to buy Huawei smartphone or tablet products. The company designs low profile development to meet growing domestic demand for cheaper smartphone, and it also indirectly stimulate the country’s economics.( Bourcier, J.,2014) The reason that Huawei chooses to target lower-income market is that lower production cost yet bigger income.( Khan, S ., 2013) It can be explained that lower income consumers have more affordability and more willingness to buy the low cost smartphone. As a result of it, bigger profit margin is successfully gained. Besides, global market giant such as Samsung and Apple have long ignored the lower-end market, it the best chance for Huawei to dominate the lower-end market segment consumers, and it proved that Huawei has succeeded setting their aggressive marketing strategy. Finding others omission and work on it is their strategy to capture the consumers’ wants and needs. It is also the second reason that Huawei tends to target lower-income consumers. For example, Huawei I M835 model Android smartphone retails at $39, and it is cheaper than some others smartphone brand, at the same time, the average smartphone selling price was $335 in 2013, IDC reported. According to the store assistant Ron Wemirovsky, Huawei’s smartphone attracts lower-income customers. The Huawei M835 is the cheapest Android smartphone in the market.(Tung, A., 2014) Furthermore, South Pacific at Huawei’s regional marketing director, Tang Siew Wai, claimed that their  overall strategy is to extend its bus iness from B2B to B2C, mainly to make well known Huawei -branded, and shifting it’s smartphone business products from lower-end products to both middle and high range products globally. (Khan, S., 2013) Positioning Huawei maintains its strong market position. According to IDC, Huawei maintained the third position over the world, it attained the highest yearly increase among the leading vendors, and raised its brand portfolio with a higher proportion of self-branded unite compare to other enterprises (Troianovski, A., 2014). Furthermore, Huawei enterprise also maintained their strong market position in other field, for example they are the world largest telecoms operators offering global equipment, operational services and manufacturing electronic communications devices such as smartphone and tablets. From the figure above, it shows Huawei smartphone in significant position which is low price and personal used entertaining smartphones. Huawei’s strong market position indicates the superiority on providing services and also indicates the company is enjoying a well-known brand name that its effectively merging into new products line and market to capture market share from the competitors. Although Huawei has got its target low-end segment marketing strategy successfully, yet the company are having several strong competitors to compete with each other on the low pricing smartphone market, for example ZTE and Lenovo. According to Gartner, while Huawei and ZTE are competing with each other furiously, Lenovo’s smartphone fugitively developed its brand in the market. Other than that, Nokia has also got its low pricing strategy in China and it makes the competition among the companies that target low-end segment into a drastic scene. In conclusion, Huawei’s strong pos ition in the smartphone market and other field products markets has strengthened the company competiveness. Besides, innovation is important for the company, the transformation of different targeting segmentation can be a way to maintain the company’s strong influence in the market. BODY 3 In business world, no matter you are product or service base company, marketing mix strategies is a must in generating sales by implementing their own marketing strategies. There are 4 elements in marketing mix strategies which are product, price, promotion and place. Product Reportedly, Huawei’s smartphone shipments show an increment of 67% annually to 13 million units in the third quarter of 2013, which captured 5% of the global smartphone market (Huawei Investment & Holding Co. Ltd, 2014). According to Kotler & Armstrong (2014), there are three levels fall under the product which are core customer value, actual product and augmented product. A research (BBC, 2013) shows Ascend Y100 is chosen as well known product in the Huawei Company as the price is below $99. This Ascend Y100 is targeting the low income customers where the customers show their core values while purchasing this product. The core customer values that can be found are the customers are spending less on the mobile phone and get an equal quality of smartphone specifications. Furthermore, actual product includes the brand name, quality level, and features. Huawei Ascend Y100 is one of the smartphone brand names in the Huawei Company. The quality of this smartphone may not as grand a s those premium phones; however, it does not really feel fragile either. Ascend Y100 has an anti- fingerprint surface, as the screen and the phone is surrounded by gloss black bezel (Huawei Ascend Y100 Android phone, 2013). The specifications of Ascend Y100 are storage capacity with 512 MB and it is expandable to 32 GB, screen sharpness of 143 pixels per inch, and it runs the Gingerbread 2.3 version of Android (Huawei Ascend Y100 Specifications, 2014). Even though Ascend Y100 is fall under the low price smartphone, but it offers all the features of most other Android smartphones such as Wi- Fi, a Web browser, and GPS. Last but not least, warranty, delivery and credit, and after sales service can be concluded in the last level, augmented product. There is a one year manufacturer warranty on the smartphone and only six months warranty for the accessories in the product’s box. Delivery process will be done upon online purchasing and credit payment services are provided too. A cross- technology method should  be used by Huawei to improve their productivity on all the mobile phones especially Ascend Y100. This can increase the specifications and designation of the products. Huawei can hire more fore ign employees to get different type of technology ideas and use it in developing the new products. A mixture of different ideas from different country can make a product more efficient and productive. Price According to Market research institution International Data Corp. (IDC), Huawei is the third largest smartphone maker in the world, which comes after Apple and Samsung. However, a lot may ask how Huawei can make it especially with those high recognition brands like Nokia and HTC. In fact, Huawei is making a good call in the lower end smartphone market, which is also one of the reasons that Huawei became a giant in the mobile phone industry (CaixinOnline,2013). They enter the industry with the intention to create low cost smartphone to all consumers, especially those with low-income. This makes a good call because the market in China is highly competitive, where a lot of people are stuck with low-paid jobs and high living cost in the city. As Huawei has their main factory in China to assemble their product, they are able to enjoy the labour cost advantage. China is known for their cheap labour cost compared to other countries, which helps Huawei to lower their devices’ prices a nd competes with others. For example, one of the Huawei’s mobile devices, Ascend Y100 was sold for only $99. Although it is a lot cheaper than those big brands, but its function is almost as good as it is (CNN,2013). This shows that they are having competitive advantage and results a rapid growth in Huawei’s sales. According to the vice minister of Information Department of China Center for International Economic Exchanges, he pointed out that living cost in China is rising due to the inflation and the increasing Chinese wage to international standards, caused the rise in China labour cost (ChinaDaily,2013). While in India, company would able to have lower Indian labour costs and currency (BusinessToday,2014). Hence, India is a good option to set up their production base in order to keep their products at a lower price. Promotion Promotion is the most concerned strategy by the Huawei Company where they are promoting their brand through advertising, public relations, personal selling, marketing and media. Huawei is advertising the smartphones to the world especially the low income consumers saying that they have the lowest price of mobile phones which indicates Ascend Y100 through YouTube, Congress and also TV. For instance, Huawei has introduced a new slogan in Mobile World Congress 2013 – Make It Possible. This slogan is designates for the consumers which allow them to dream by offering a vision of a mobile world where the journeys are never hindered by lines or limitations (Huawei Device Argentina, 2013). The low income consumers are now daring to dream there is a smartphone which the price is less than $99. Moreover, Kotler & Armstrong (2014) found that personal selling is the presentation by the firm’s sales department to increase the sales and build the customer relationship such as busines s promotion that involves trade shows. Example, Huawei takes the opportunity to introduce their mobile phones in the Mobile World Congress (MWC) which known as the world’s largest mobile trade show (Moore, 2014). This MWC is best for Huawei to display their product such as Ascend Y100 because MWC is the world’s best venue for seeking industry opportunities, making deals, and networking (Mobile World Congress, 2014). In addition, Huawei can promote their products through TED Talk. According to TED Conference, TED is a non-profit devoted to share ideas in communities around the world, usually in the form of short, powerful talks (18 minutes or less). TED began in 1984 as a conference in more than 100 languages where Technology, Entertainment and Design converged. Therefore, Huawei can invite their professional developers to give a short talk on TED Talk to let the whole world recognise and acknowledge about Huawei’s low- price products. Place There are 3 distribution strategies for each of the company to implement in their marketing strategy. They are selective distribution, intensive distribution, and exclusive distribution. All of these are strategies to approach the consumer through different distribution channels. In order to approach the consumers, Huawei is using the selective distribution strategy which involves selling their products in the most fitting and best-performing outlets. With a limited number of outlets, Huawei is able to  concentrate on their selling effort rather than dissipating it over countless marginal ones. According to Wang Weijun, head of Huawei Device Co Ltd in China, Huawei has already signed strategic cooperation agreements with Suning, Gome and D.Phone (ChinaDaily,2012). They are the few largest privately owned retailers that sell electrical appliance in the Mainland China. By selling their products there, Huawei is able to sell their products to the low-income group as most of them will search for a phone that includes good quality and features with a reasonable price in those electrical based retailers. They may compare the products with one another and choose the one which is good value for money. Other than selling their products in the outlet stores, e-commerce is also an important way for mobile phone sales. With the continue rise of e-commerce, Huawei is taking a step further to develop their e-commerce business. In addition to theirs online shopping mall, other e-commerce distribution channel like 360buy and Dangdang are also Huawei’s working partner in selling their mobile devices (WantChinaTimes,2012). Lastly, in order to demonstrate its product and also increase the brand recognition, flagship stores in few major cities like Beijing, Shanghai and Guangzhou, are planned to establish. CONCLUSION Granting to the research and the report has been executed, obviously that Huawei involved in the Smartphone industry in a great timing because the industry is in the growing stage, and Huawei uses their low pricing advantage to capture the low income consumer groups. Besides that, Huawei is still holding their strong position in the other field such like global equipment, operational services and more. After our investigation, we found out that the major problem facing by Huawei is the both competitors which are Samsung and iPhone. Although Huawei is the third biggest Smartphone provider in the world, where Samsung leads with 29% and Apple gets a 22% of the Smartphone market, but Huawei only has 5% shares in the smartphone industry and it shows a distance between Huawei and the top two competitors. This is because Samsung and iPhone already positioned well in the individual consumer market and both have a longer history than Huawei. The reputation  of China products decelerates the sales of Huawei in the overseas market causes Huawei having problem to get the high income consumers’ market. In the competitive market, the changes of environmental will bring a huge impact to the company strategic so that company needs to identify and segment the market. Huawei’s marketing strategy in price is their strongest weapon to compete with the others. Huawei should expand their business to India to get cheaper labour cost to increase revenue so that they can sustain the low labour cost advantage as well. Huawei should hire more local professionals to get their ideas on the smartphone and to promote their products as the professionals will know more on the customs and the culture of the nation. With these strategies, Huawei can remain their position in the low income consumer groups and start to dominate the high income market, that’s what Nokia achieved in the 90s and 00s years. REFERENCE LIST Business Today (2014). 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